Travel & Tourism BTEC National Book 1 Textbook (2010 specifications)

Written to cover the 2010 BTEC Level 3 Travel and Tourism specifications, this full-colour third edition of our popular textbook by Ray Youell provides comprehensive coverage of all the mandatory units for the qualification, plus a range of the most popular optional units. Written in a lively and engaging style, the book includes up-to-date statistics, case studies, assignments and student activities for the following Edexcel units:
 
• Unit 1: Investigating the Travel and Tourism Sector
• Unit 2: The Business of Travel and Tourism
• Unit 3: The UK as a Destination
• Unit 4: Customer Service in Travel and Tourism
• Unit 5: Marketing Travel and Tourism Products and Services
• Unit 6: Preparing for Employment in Travel and Tourism
• Unit 7: European Destinations
• Unit 8: Long-haul Travel Destinations
• Unit 9: Retail Travel Operations
• Unit 10: Business Travel Operations
• Unit 12: Responsible Tourism
• Unit 22: Work Experience in the Travel and Tourism Sector
• Unit 23: Residential Study Visit in Travel and Tourism
 
There is also a Teaching Pack CD to accompany this book (ISBN 9780956268051) with suggested schemes of work, extra student activities and worksheets, assessment guidance, full-colour PowerPoint presentations, answers to textbook test questions, etc.
 
This textbook is also available as a PDF eBook to upload to a VLE or network, as well as individual eUnits.

Ray Youell has more than 25 years’ experience of the travel and tourism industry and academic work. He has been writing textbooks for more than 15 years and is regularly consulted by government departments and awarding bodies on a range of issues concerning travel and tourism teaching and learning. Professionally, Ray is a member of the Tourism Society and the Society of Authors.